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If you are a professional, researcher, or student seeking to understand and implement marketing practices that promote sustainability and corporate social responsibility, this work is essential for you. With a didactic approach, this book offers valuable insights and practical examples on how to integrate sustainability into marketing strategies.

From green-lifestyle mavens who endorse products on social media to natural health activists sponsored by organic food companies, the marketplace for advice about how to live life naturally is better stocked than ever. Where did the curious idea of buying one’s way to sustainability come from? In no small part, as Andrew Case shows, the answer lies in the story of entrepreneur and reformer J. I. Rodale, his son Robert Rodale, and their company, the Rodale Press.

Drones: Money Making Mastermind, Starting Out, Maintaining Efficiency, and Boosting Profits, is the 6th book in the extremely popular Drones series written by Brian Halliday and it promises to guide you in how-to fashion ways in which you can boost the profitability of your UAV business. The book is a deep dive into the current UAV industry and many related sectors and hopes to guide you towards profitable niches for your business. It covers many other factors that influence the drone industry and includes but is not limited to: Finding your ideal niche.

Explorez l'intersection de l'économie, de la technologie et de la conservation dans ce guide captivant vers un avenir plus durable.

Natalia de Santiago vuelve con un kit de supervivencia para autónomos y emprendedores. Un libro imprescindible para entender y mejorar las finanzas de tu negocio. ¿Tienes un negocio y te gustaría gestionarlo mejor para ganar más dinero? ¿Eres autónomo y estás harto de sufrir? ¿Trabajas por cuenta ajena, pero sueñas con montar tu propio chiringuito? Cuando se trata de emprender, todo el mundo presume de ventas millonarias, jornadas laborales de hora y media y reuniones a la sombra de un cocotero en una playa balinesa.