新着

「営業現場の生産性向上」の最適解はAIサポート。「営業×AI」の新時代が到来！「企業分析」「リストアップ」「ターゲティング」「提案資料作成」「商談の相談役」etc

Comienza a comprender conceptos básicos de las métricas más relevantes para saber si tu estrategia de marketing digital tiene éxito. No sólo basta con ejecutar, sino medir para entender y corregir.

Whether you're new to digital marketing or looking to enhance your existing strategies, Digital Threads is the ultimate playbook for achieving success in the digital age. Get started today and unlock the strategies to take your business to the next level.

Dominate in a Downturn unveils a pioneering five-force model that equips technology leaders with the critical strategies needed to flourish during economic challenges. Embracing a Disruptive Mindset, Insight Agility, Distinctive Dominance, Client Centricity, and Emotional Intelligence, this book provides a blueprint for businesses aiming to not only survive but significantly grow and scale in an increasingly competitive market.

Peter Wilken is an award winning brand strategist, author, speaker, and creator of The lighthouse Brand Strategy Academy online coaching program for aspiring CBOs, entrepreneurs, marketers, and anyone who wants to stand out in a crowd. Peter's branding philosophy takes you beyond important but more surface ideas of style consistency and logo into a whole-business approach to branding that will improve your marketing and your business practices.

Supercharge your business with Video Marketing, the ultimate guide for mastering video content in today’s digital world. Whether you're navigating YouTube advertising or exploring social media advertising, this book is packed with strategies that will make your brand stand out. From creating engaging videos to distributing them across platforms, you'll learn how to capture attention, drive engagement, and convert viewers into loyal customers.

Do you feel inadequate when it comes to communicating with others? Whether you want to (1) communicate clearly (2) master the art of persuasion, or (3) just be more liked and respected, this is the audiobook for you. You don’t have to be an extrovert to have charisma. There are specific steps you can take to boost your personal attractiveness. Learn how you can light up those around you, and do it in the best possible way, by being yourself!

Don't waste your time trying to figure out Facebook on your own. Do what the pros do to dominate: learn the best strategies that are proven to work. In this audiobook, you will discover an incredible array of techniques to easily increase your effectiveness with one of the most lucrative business tools in the world!

While it may appear innocuous with its innocent bluebird as an icon, Twitter is a social media powerhouse with the potential to place your ideas and products in front of millions of people. Learn just how easy it is to master Twitter, gain followers, and make money.

Discover some of the world’s best YouTube marketing techniques to build lasting relationships with your customer base. This audiobook offers proven techniques that will help you create better videos, market them effectively, and gain more satisfied customers!

Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.

7 Marketing Plays is your guide to mastering the art of marketing in the digital age. Social media, Email, and Text marketing have become an essential tools for businesses aiming to reach new audiences, boost brand recognition, and gain sales. Whether you are a seasoned marketer looking to add new strategies to your playbook or a newcomer that is just trying to figure it out, this guide is designed to provide you with real winning strategies that you can actually use to grow your business.

I have had a 20-year career in the sales industry and have learned many great secrets to sales success from some of the biggest corporations in the world. I’ll arm you with the best and most updated knowledge about sales and marketing.

El cliente no compra productos o servicios, el cliente compra sensaciones y, por eso, la clave del proceso comercial está en cómo se sentirá. Aquéllos que representamos productos o servicios tenemos que ser auténticas "autopistas" para nuestros clientes.

Desmentir la falsa creencia de que el marketing digital da resultados de un día a otro sin necesidad de estrategias y presupuesto.

¡Descubra la Guía Definitiva para el Marketing Sostenible y la Responsabilidad Social Corporativa!Si eres un profesional, investigador o estudiante que busca entender e implementar prácticas de marketing que promuevan la sostenibilidad y la responsabilidad social corporativa, esta obra es esencial para ti. Con un enfoque didáctico, este libro ofrece valiosos conocimientos y ejemplos prácticos sobre cómo integrar la sostenibilidad en las estrategias de marketing.

Ready to transform your online store into a profit powerhouse? E-Commerce Marketing is your ultimate guide to starting an ecommerce business that thrives. This isn’t just another ecommerce book—it’s your playbook for mastering the art of digital marketing. Learn how to get traffic that buys to your website and turn visitors into loyal customers with proven strategies straight from the experts.

Ready to crush it in the world of influencer marketing and branding? The Influencer Marketing Guide is your ultimate playbook, packed with strategies, tips, and real-world examples that make it easy to navigate the fast-paced world of social media marketing. Whether you’re diving into how to be an influencer or looking to supercharge your brand’s visibility, this marketing book delivers the goods. Discover how to select the right influencers, create authentic partnerships, and measure success with precision.

La digitalización acelerada debido a la necesidad de mantener la cadena de consumo activa dió nacimiento a muchas empresas que han tenido que surfear las olas de la pandemia. ¿Quieres emprender un negocio de alimentos?,¿Sabes lo que implica?

How Can Make ‘Em Beg to Buy Help Me? If you’re trying to go broke, try to change people’s beliefs and sell them stuff. BUT... If you’re trying to get rich, PRE-SELL your stuff, shine insight where they haven’t looked and change people’s focus. Where the light of insight goes, focus follows. When focus changes, thoughts change (on their own).When thought changes, behavior changes. Then they credit you - forever! And all you did was give them a new place to look. I got rich by PRE-SELLING stuff.